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Track360 vs Voluum
Side-by-Side Comparison

Voluum is an ad tracker for media buyers and affiliates. Compare it against Track360, the operator-side affiliate-program platform for regulated verticals, across 47 features.

Operator-Side ProgramsCommission & Deal EngineFinance & PayoutsCompliance Tooling

Trusted by

AVAtrade
Investing.com
Fortrade
CMTrading
Evest
FNmarket
Marabet
Jackpot
Blueberry Funded
GCM Yatirim
Zino Casino
BetKore
ZangaBet
BlitzMania
TTMcasino
Jackpot Latino
Casino148
Pampas

Voluum at a Glance

Key facts about Voluum, based on publicly available information.

Primary focus
Cloud ad tracker for media buyers & affiliates
Founded
2013
Headquarters
Kraków, Poland
Pricing
Subscription, from $119/mo
Best known for
Established cloud ad-tracking platform for media buyers, tracking billions in ad spend
Visit Voluum →

Feature-by-Feature Comparison

47 features compared across platform capabilities, reporting, compliance, and pricing.

47Track360
vs
11Voluum
FeatureTrack360Voluum
CPA / CPL / RevShare / Hybrid deals
Partial
Advanced multi-tier deals
Split & stacked commissions (MLM)
Advanced formulas for complex deals
KPI-based deal conditions (any KPI trigger)
RevShare fallback in CPA deals
Multi-campaign support per affiliate
Deals in different currencies
Real-time data, tracking & reporting
Real-time analytics dashboard
Customizable dashboards
Advanced filtering by any KPI
Drill-down functionality
Custom postbacks (FTD amount, deposit, etc.)
Traffic quality insights (geo, device, referrer)
Dynamic parameter support
Custom NGR calculation
Finance & payment module
Automated financial statements
Integration with PSPs
Multi-currency support
Limited
Payout request linked with affiliates
Collective ROI
Fraud & compliance checks
Compliance section
Geo-targeting for regulations
AI analysis and predictions
Partial
Smart link
Automated affiliate onboarding
Platform manual - AI based
Marketing tools & creatives management
Banners, Videos, QR code, shortlink
In-platform communicator (chat)
In-platform notifications
Email templates for affiliates
Event email notifications
Built-in loyalty program / gamification
Employee management & reporting
Open API for integrations
Multi-timezone & multilingual support
API Cap - per affiliate / country / hours
Monthly contract (no lock-in)
Free first month
Trial
Refer a friend program
Built-in affiliate marketplace
Cohort / LTV reporting
Dedicated account management

Based on publicly available information and internal analysis. Last updated April 2026.

Affiliate Management Across Industries

One platform for iGaming, Forex, and Prop Trading affiliate programs. Configured for how each industry operates.

Built for Operators

iGaming

CPA, RevShare, hybrid models, and qualification logic designed for casino, sportsbook, and sweepstakes programs.

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IB & Affiliate Logic

Forex

Lot-based and symbol-based commissions, multi-level IB structures, and per-partner deal terms built for brokerages.

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Purchase-Based Deals

Prop Trading

Align payouts with purchases and repeat activity. Coupon code tracking and configurable first or last attribution rules for challenge-based models.

Learn more

What Track360 offers that Voluum does not

Operator-side program management, a commission and deal engine, finance, and compliance for a different side of the market.

PROGRAM MANAGEMENT

Operator-side affiliate-program management

Track360 manages the affiliate and IB program on the operator side. Voluum is a media-buyer ad tracker serving a different side of the market.
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DEALS

Commission and deal engine for operators

CPA, CPL, RevShare, and hybrid deals with RevShare fallback, KPI-based conditions, and advanced formulas for operator programs.
Read More
FINANCE

Finance, payouts, and automated statements

Affiliate-linked payout requests, automated financial statements, multi-currency support, and PSP integration in a dedicated finance module.
Read More
COMPLIANCE

Compliance and fraud tooling for regulated verticals

A compliance section, geo-targeting for regulations, and fraud and compliance checks adapted for iGaming and Forex programs.
Read More
GAMIFICATION

Built-in loyalty and gamification for affiliates

Tier progression, challenges, and reward systems to drive affiliate engagement. Voluum does not include loyalty or gamification.
Read More
PORTAL

Affiliate portal and in-platform communication

A dedicated affiliate portal with an in-platform communicator and notifications to manage affiliate relationships directly.
Read More

Switching from Voluum? We Handle It.

Dedicated onboarding, multilingual support, and free migration. Your affiliate program keeps running during the transition.

Personal Support & Training

Personal meetings, direct communication channels, and guided setup from day one. No ticket queues, no chatbot-first workflows.

Global Support

Multi-language assistance across extended working hours and time zones.

Risk-Free Migration

Free integration and migration with zero downtime. Existing tracking links are preserved, historical data carries over.

Related Resources

Industries

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FAQ

Frequently Asked Questions

Common questions about switching from Voluum and how Track360 compares.

Voluum is an ad tracker for media buyers and affiliates. Track360 is built for the operator side, managing affiliate and IB programs with a commission and deal engine, finance, compliance, and loyalty.