General 6 lessons 45 min totalFree Start Course
Mobile Affiliate Tracking & In-App Attribution
How to track affiliate-driven installs, in-app events, and revenue across mobile apps using S2S postbacks, deep links, and privacy-safe attribution.
What you will learn
Understand why desktop tracking methods fail on mobile and what replaces them Configure mobile attribution using device IDs, S2S postbacks, and probabilistic matching Implement deep links and deferred deep links for affiliate-driven app installs Set up in-app event tracking and revenue postbacks for commission calculation Adapt your tracking strategy for iOS ATT, Android Privacy Sandbox, and cookieless attribution Design mobile-first affiliate programs for iGaming, Forex, and prop trading apps
Course syllabus
017 min028 min037 min048 min058 min067 min
The Mobile Affiliate Landscape
Why mobile affiliate tracking requires different tools, methods, and mental models than desktop.
Mobile Attribution Methods
How device IDs, probabilistic matching, and S2S postbacks attribute mobile installs to affiliates.
Deep Linking for Affiliate Traffic
How deep links and deferred deep links preserve affiliate context through app install flows.
In-App Event Tracking and Postbacks
Configure in-app events and revenue postbacks to calculate affiliate commissions on mobile actions.
Mobile Privacy and Cookieless Attribution
How iOS ATT, Android Privacy Sandbox, and cookieless tracking reshape mobile affiliate programs.
Mobile-First Program Design by Vertical
How to structure mobile affiliate programs for iGaming apps, Forex platforms, and prop trading.