Affiliate Agreement

An affiliate agreement is the legal contract between an operator and affiliate that defines commission terms, obligations, restrictions, and termination clauses.

What it means in practice

An affiliate agreement is the binding contract between a program operator and an affiliate partner. It defines the commercial relationship: commission structures, payment terms, traffic restrictions, brand usage rules, compliance obligations, and termination conditions. Every legitimate affiliate program requires a signed or accepted agreement before an affiliate can begin promoting.

For operators, the affiliate agreement is a critical risk management tool. It establishes qualification rules that define what counts as a valid conversion, sets commission hold and clawback policies, and outlines prohibited traffic methods like cookie stuffing, brand bidding, or self-referral fraud. Without clear contractual terms, disputes over commissions become difficult to resolve.

Affiliates should review agreements carefully before joining a program. Key areas to scrutinize include negative carryover clauses in RevShare deals, payment thresholds and payout frequency, cookie and attribution policies, and what happens to earned commissions upon termination. In regulated verticals like iGaming and Forex, agreements also include KYC and AML compliance requirements.

How Affiliate Agreement works across industries

See how affiliate agreement is applied in the verticals Track360 supports, from qualification logic and payout structure to the operational context behind each model.

iGaming

Affiliate Agreement in iGaming affiliate programs

In iGaming, affiliate agreements must address regulatory requirements like [responsible gambling](/glossary/responsible-gambling) promotion obligations, geographic restrictions, and licensing compliance. MGA, UKGC, and other regulators increasingly require operators to ensure their affiliates comply with advertising standards β€” making the agreement a compliance enforcement mechanism.
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Forex

Affiliate Agreement in Forex partner and IB models

Forex [introducing broker](/glossary/introducing-broker) agreements specify commission structures like [lot-based](/glossary/lot-based-commission) or [spread-based](/glossary/spread-based-commission) commissions, client ownership terms, and regulatory compliance requirements. The [IB agreement](/glossary/ib-agreement) is a specialized form of affiliate agreement with additional clauses around client relationship management and sub-IB structures.
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Prop Trading

Affiliate Agreement in prop trading acquisition flows

Prop trading affiliate agreements typically define [CPA](/glossary/cpa) rates for [challenge purchases](/glossary/challenge-purchase), repeat purchase attribution rules, and cookie durations. Since prop firms often have high-volume affiliate programs with relatively simple conversion events, agreements focus on traffic quality requirements and prohibited promotion methods.
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How Track360 handles this

Track360 supports structured affiliate onboarding workflows where agreement acceptance is part of the partner activation process. Operators can configure commission terms, qualification rules, and compliance requirements that map directly to the contractual terms defined in each affiliate agreement.

FAQ

Frequently Asked Questions

Common questions about affiliate agreement, how it works in affiliate programs, and where it shows up across Track360's supported verticals.

An affiliate agreement is the legal contract between a program operator and an affiliate partner. It defines commission structures, payment terms, traffic rules, compliance obligations, and termination conditions for the partnership.

Related Terms

Fraud & Compliance

Affiliate Compliance Program

iGamingForexProp Trading
Read Definition

A structured set of rules, monitoring processes, and enforcement mechanisms that ensure affiliates adhere to brand guidelines, regulatory requirements, and promotional standards.

Fraud & ComplianceRead More β†’
Fraud & Compliance

Qualification Rules

iGamingForexProp Trading
Read Definition

Qualification rules are the conditions a referred customer must meet before the affiliate earns a commission, such as minimum deposit amounts, wagering requirements, or identity verification.

Fraud & ComplianceRead More β†’
Commission & Payouts

Commission Hold Period

iGamingForexProp Trading
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A waiting period between when a commission is earned and when it becomes eligible for payout, used to verify conversion quality and protect against fraud or chargebacks.

Commission & PayoutsRead More β†’
Commission & Payouts

Clawback

iGamingForexProp Trading
Read Definition

A clawback is the reversal or recoupment of affiliate commissions that were already paid out, typically triggered by chargebacks, fraud, refunds, or failure to meet qualification criteria.

Commission & PayoutsRead More β†’
General

Affiliate Onboarding

iGamingForexProp Trading
Read Definition

The process of registering, verifying, and activating new affiliates in a partner program, from application through first campaign launch.

GeneralRead More β†’
Fraud & Compliance

KYC (Know Your Customer)

iGamingForexProp Trading
Read Definition

A regulatory compliance process requiring businesses to verify the identity of their customers before or during the onboarding process, used across iGaming, Forex, and financial services.

Fraud & ComplianceRead More β†’
Forex & IB

IB Agreement

Forex
Read Definition

An IB agreement is the formal contract between a forex broker and an [introducing broker](/glossary/introducing-broker) that defines the commission structure, payment terms, compliance obligations, client ownership rules, and termination conditions governing the partnership. It is the legal foundation that specifies how the IB earns revenue and what responsibilities each party assumes.

Forex & IBRead More β†’
Fraud & Compliance

Affiliate Disclosure

iGamingForexProp TradingOnline CasinoSportsbookSweepstakes
Read Definition

An affiliate disclosure is a public statement informing users that content contains affiliate links and the publisher may earn commissions from referrals.

Fraud & ComplianceRead More β†’
From the Blog

Related Articles

Further reading on affiliate agreement and related affiliate program topics.

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