Hibrit Komisyon
Hibrit komisyon, tek bir affiliate anlaşması kapsamında iki farklı ödeme modelini, en yaygın haliyle CPA ve RevShare modellerini birleştirir; böylece operatörler hem dönüşüm hacmini hem de uzun vadeli müşteri değerini ödüllendirebilir.
What it means in practice
Bir Hibrit Komisyon anlaşması, aynı sözleşme içinde birden fazla ödeme modelini bir araya getirir. En yaygın yapı, CPA (Cost Per Acquisition) ile RevShare (Revenue Share) modelini birleştirerek affiliate'e hem anlık ödeme hem de uzun vadeli gelir payı sağlar.
Operatörler, ne saf CPA ne de saf RevShare modelinin ticari gerçekliklerine tam uymadığı durumlarda hibrit modele yönelir. Saf CPA, müşteri kalitesi açısından fazla riskli görünebilir; saf RevShare ise hızlı nakit akışına ihtiyaç duyan affiliate'ler için cazip olmayabilir. Hibrit anlaşmalar bu iki uç arasında köprü kurarak daha geniş bir ödeme modeli esnekliği sunar. Özellikle Türkiye'deki bahis sitesi operatörleri gibi yüksek hacimli piyasalarda bu yapı, affiliate işe alımını kolaylaştırmak için kritik bir araçtır.
Uygulamada hibrit mantığı hızla karmaşık bir hal alabilir. Programlar CPA bölümünü FTD (First Time Deposit) olayına bağlarken, RevShare bölümünü NGR (Net Gaming Revenue) veya başka bir gelir tabanı üzerinden hesaplayabilir. Bu nedenle yeterlilik kuralları netliği ve partner bazında yapılandırılabilirlik özellikle önem kazanır.
How Hibrit Komisyon works across industries
See how hibrit komisyon is applied in the verticals Track360 supports, from qualification logic and payout structure to the operational context behind each model.
Frequently Asked Questions
Common questions about hibrit komisyon, how it works in affiliate programs, and where it shows up across Track360's supported verticals.
Hibrit komisyon modeli, tek bir anlaşmada iki ödeme yöntemini, genellikle anlık CPA ile devam eden RevShare modelini birleştirir. Affiliate'ler hem hemen kazanır hem de uzun vadeli müşteri değerinden pay alır.
Related Terms
CPA (Cost Per Acquisition)
CPA is a commission model where an affiliate earns a fixed payment for each qualifying action, such as a deposit, registration, or purchase, that a referred user completes.
RevShare (Revenue Share)
RevShare is a commission model where an affiliate earns an ongoing percentage of the revenue generated by their referred customers, typically calculated on a monthly basis.
FTD (First Time Deposit)
FTD is the first successful deposit made by a newly referred user. In iGaming and some broker programs, it is one of the most common qualification events used for CPA payouts and partner reporting.
Payout Model
The structure that defines how and when affiliates are compensated for referred activity, including fixed payments, revenue shares, or hybrid combinations.
CPL (Cost Per Lead)
A commission model where an affiliate earns a fixed payment for each qualified lead they generate, typically defined as a registration, form submission, or account opening that meets specified criteria.
Qualification Rules
Qualification rules are the conditions a referred customer must meet before the affiliate earns a commission, such as minimum deposit amounts, wagering requirements, or identity verification.
CPA vs Hybrid Commission
CPA pays a one-time fixed amount per conversion. Hybrid commission combines a CPA payment with ongoing RevShare, balancing upfront payout with long-term alignment.
Lifetime Commission
Lifetime commission is a deal structure where an affiliate earns ongoing commission from a referred customer for as long as that customer remains active, with no expiration date.
Continue Learning
Free structured courses that cover this topic and more.
Setting Up an iGaming Affiliate Program
iGaming affiliate program setup. GGR vs. NGR, player tracking, MGA/UKGC/Curacao compliance, and how to scale.
Forex IB Program Management
Lot-based and symbol-based commission structures, multi-level IB hierarchies, MT4/MT5 integration, and per-partner deal terms built for brokerages. From onboarding to payout.
Related Articles
Further reading on hibrit komisyon and related affiliate program topics.
iGaming Affiliate Marketing System: How Operators Build High-Performance Stacks
A full breakdown of what an iGaming affiliate marketing system actually needs to do: tracking, NGR-based commission logic, fraud enforcement, payout management, and platform selection. Written for operators building or replacing their affiliate stack in 2026.
Apr 28, 2026
iGaming Affiliate Marketing 2026: Commission Models, Compliance, and Common Pitfalls
A practical guide for iGaming operators and affiliate managers. Covers CPA vs RevShare vs hybrid commission structures, MGA and UKGC compliance obligations, the fraud surface in affiliate-driven acquisition, and the workflow patterns that keep partner programs running at scale.
Apr 28, 2026
How Player Lifetime Value Shapes iGaming Affiliate Commissions
How iGaming operators can use player lifetime value data to structure affiliate commissions that protect margins, reward high-value traffic, and reduce overpayment on low-retention segments.
Apr 20, 2026
Affiliate Program Management: The Complete Guide for Operators
A comprehensive guide to affiliate program management for iGaming, Forex, and Prop Trading operators. Covers commission models, deal logic, partner onboarding, compliance, fraud prevention, reporting, and scaling strategies.
Apr 16, 2026
Casino Affiliate Software: What Operators Need in 2026
A practical guide to choosing casino affiliate software. Covers RevShare and NGR calculations, player-level attribution, multi-brand management, fraud detection, GEO compliance, and what separates purpose-built iGaming tools from generic affiliate platforms.
Apr 16, 2026
Como crear un programa de afiliados: Guia paso a paso para operadores
Guia practica sobre como crear un programa de afiliados desde cero. Cubre modelos de comision, configuracion tecnica, reclutamiento de afiliados, plazos de lanzamiento y estrategias de escalamiento para operadores de iGaming, Forex y Prop Trading.
Apr 15, 2026