CPA (Cost-per-Acquisition)

RevShare is a commission model where an affiliate earns an ongoing percentage of the revenue generated by their referred customers, typically calculated on a monthly basis.

Hybrid commission combines two payout models, most commonly CPA and RevShare, in a single affiliate deal so operators can reward both conversion volume and long-term customer value.

FTD is the first successful deposit made by a newly referred user. In iGaming and some broker programs, it is one of the most common qualification events used for CPA payouts and partner reporting.

A commission model where an affiliate earns a fixed payment for each qualified lead they generate, typically defined as a registration, form submission, or account opening that meets specified criteria.

The total revenue or profit a business expects to generate from a single customer over the entire duration of their relationship, used to evaluate affiliate traffic quality and optimize commission structures.

A postback is a server-to-server HTTP callback confirming a conversion event like a registration, FTD, or purchase. Unaffected by ad blockers or cookies.

The minimum deposit is the lowest amount a player must fund to activate their account or qualify for an affiliate commission event like an FTD.

CPA pays a one-time fixed amount per conversion. Hybrid commission combines a CPA payment with ongoing RevShare, balancing upfront payout with long-term alignment.