Reglas de Cualificación
Las reglas de cualificación son las condiciones que un cliente referido debe cumplir para que el afiliado gane comisión, como un depósito mínimo o el KYC.
What it means in practice
Las reglas de cualificación definen los criterios que un cliente referido debe satisfacer antes de que se cuente una conversión y el afiliado reciba su comisión. Sin estas reglas, los operadores pagarían comisiones por cada registro o depósito, sin importar si el cliente es legítimo, cumple los requisitos regulatorios o representa un valor comercial real.
Las condiciones de cualificación comunes incluyen umbrales de depósito mínimo, verificación de identidad mediante comprobaciones de KYC, mínimos de actividad de apuesta o trading, elegibilidad geográfica y periodos de retención antes de aprobar el pago. Estas reglas protegen a los operadores de pagar CPA (Costo por Adquisición) por tráfico de baja calidad o fraudulento, incluidas cuentas falsas, autorreferencias y clientes que depositan solo para retirar de inmediato.
Unas reglas de cualificación bien diseñadas equilibran la prevención del fraude con la equidad hacia el afiliado. Si las reglas son demasiado estrictas, el programa puede resultar poco atractivo porque demasiadas referencias no califican. Si son demasiado laxas, el operador asume el coste del fraude de afiliados y el tráfico basura. El enfoque adecuado depende del vertical, el modelo de comisión y la tolerancia al riesgo. En España, los operadores con licencia de la DGOJ deben integrar la verificación de identidad y edad en estas reglas para cumplir la normativa de juego.
How Reglas de Cualificación works across industries
See how reglas de cualificación is applied in the verticals Track360 supports, from qualification logic and payout structure to the operational context behind each model.
How Track360 handles this
Track360 permite a los operadores configurar reglas de cualificación granulares por acuerdo, por partner o por geografía. Las reglas pueden incluir umbrales de depósito, estado de KYC, mínimos de actividad y periodos de retención, con comisiones retenidas automáticamente hasta que se cumplan las condiciones.
Frequently Asked Questions
Common questions about reglas de cualificación, how it works in affiliate programs, and where it shows up across Track360's supported verticals.
Las reglas de cualificación son condiciones que un cliente referido debe cumplir antes de que el afiliado gane comisión. Existen para proteger al operador de pagar por conversiones de baja calidad y para alinear los incentivos del afiliado con la captación genuina de clientes.
Related Terms
CPA (Cost Per Acquisition)
CPA is a commission model where an affiliate earns a fixed payment for each qualifying action, such as a deposit, registration, or purchase, that a referred user completes.
FTD (First Time Deposit)
FTD is the first successful deposit made by a newly referred user. In iGaming and some broker programs, it is one of the most common qualification events used for CPA payouts and partner reporting.
Affiliate Fraud
Affiliate fraud is the deliberate manipulation of affiliate tracking, attribution, or conversion data to earn commissions that were not legitimately generated.
KYC (Know Your Customer)
A regulatory compliance process requiring businesses to verify the identity of their customers before or during the onboarding process, used across iGaming, Forex, and financial services.
Chargeback
A chargeback is a forced transaction reversal initiated by a customer's bank or payment provider, which can claw back revenue and reverse affiliate commissions already paid.
Minimum Deposit
The minimum deposit is the lowest amount a player must fund to activate their account or qualify for an affiliate commission event like an FTD.
Affiliate Agreement
An affiliate agreement is the legal contract between an operator and affiliate that defines commission terms, obligations, restrictions, and termination clauses.
Conversion Tracking
Conversion tracking is the technical process of recording when a referred user completes a defined action, such as a deposit or purchase, and linking it to the referring affiliate.
Continue Learning
Free structured courses that cover this topic and more.
Affiliate Payout Management
How affiliate payouts work from conversion to cash transfer. Covers payout scheduling, qualification rules, multi-currency operations, reconciliation, and vertical-specific payout logic.
Affiliate Traffic Quality Management
How to evaluate, score, and optimize affiliate traffic quality across sources and verticals. Covers qualification rules, real-time monitoring, anomaly detection, and quality-based payout alignment.
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