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Net Deposit

Net deposit is the total deposits made by a player or client minus their total withdrawals over a given period. It indicates how much money remains in the operator's system.

What it means in practice

Net deposit is calculated as total deposits minus total withdrawals for a given player, trader, or cohort over a specific period. It is a profitability indicator for operators because it shows how much capital players or traders have retained in the platform. A positive net deposit means the user has deposited more than they have withdrawn; a negative net deposit means the operator has paid out more than the user deposited.

In affiliate programs, net deposit is relevant because some commission models factor in net deposit rather than gross deposit when determining partner payouts. This protects operators from paying commissions on deposits that are quickly withdrawn -- a pattern sometimes associated with affiliate fraud or low-quality traffic. By tying commissions to net deposit, operators align affiliate incentives with genuine player retention and activity.

Net deposit also plays a role in evaluating LTV (Lifetime Value) and assessing traffic quality. Affiliates whose referred users show consistently positive net deposits are typically delivering higher-value traffic. Operators may use net deposit data alongside FTD (First Time Deposit) metrics, GGR, and NGR to build a complete picture of affiliate performance and to set qualification rules that prevent commission payouts on low-quality conversions.

How Net Deposit works across industries

See how net deposit is applied in the verticals Track360 supports, from qualification logic and payout structure to the operational context behind each model.

iGaming

Net Deposit in iGaming affiliate programs

In iGaming, net deposit helps operators distinguish between recreational players who maintain positive balances and bonus hunters who deposit, claim a [deposit bonus](/glossary/deposit-bonus), and withdraw quickly. Operators may apply commission holds or qualification rules based on net deposit thresholds to protect against this behavior.
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Forex

Net Deposit in Forex partner and IB models

In Forex, net deposit is used to assess client quality and retention. A trader with high deposits but equally high withdrawals generates trading volume but may not represent long-term value. Brokers use net deposit alongside trading volume data to evaluate IB performance and to configure [commission hold](/glossary/commission-hold) periods that account for early withdrawal patterns.
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How Track360 handles this

Track360 provides operators with deposit and withdrawal tracking at the affiliate and client level, enabling net deposit calculations that feed into commission qualification logic, traffic quality assessment, and partner performance reporting.

FAQ

Frequently Asked Questions

Common questions about net deposit, how it works in affiliate programs, and where it shows up across Track360's supported verticals.

Net deposit is total deposits minus total withdrawals for a player or trader over a given period. It shows how much money the user has retained in the operator's platform.